STUDY OF THE ESSENCE AND FEATURES OF DIGITALIZATION OF WORK UNDER MODERN CONDITIONS

Based on the results of research, an analysis modern approaches to defining essence category "digitalization" was carried out according views domestic and foreign scientists, as well authoritative institutions organizations, a result which it established that there is no single approach concept digitalization in scientific literature yet; It determined Networked Readiness Index can be used characterize degree digital development socio-economic sphere, generally recognized international indicator considered innovative technological potential countries their opportunities field high technologies economy; analyzed index network readiness for Ukraine comparison with countries-leaders sphere; following features are characteristic digitized labor market: increase volume work performed due use technologies; increasing number electronic exchanges (intermediaries between employees employers); growth total independent self-employed freelance professionals; spread new forms based conclusion contracts temporary employment, zero employment contracts; crowdsourcing. The author's understanding "digitalization work" offered, defined article transformation process performing various types by employees, methods performance, traditional workplaces (mostly remotely from location employer), associated areas knowledge (big data, social networks, e-commerce, robotics, artificial intelligence, etc.) mobile applications, through exchanges, etc. classification relations under influence such signs transformational changes as: workplace, schedule, method hiring employee characteristics human factor.